Regent Assay advises Star Live on its fundraising from Private Equity


Star Live, the specialist production agency that delivers live events and specialist build solutions, has secured a significant investment from private equity.

Star Live was responsible for the bespoke stage, grandstand seats and Royal Box at last month’s Coronation Concert. The company has delivered other major projects at events including the 2020 Olympics in Tokyo, the 2022 Commonwealth Games in Birmingham, BST Hyde Park and the Platinum Jubilee, along with stadium tours by acts such as Adele.

The business is enjoying considerable growth, having increased revenues by more than 30% in the last year alone to reach over £24m. It has also secured major projects both in the UK and internationally, including the Wimbledon Tennis Championships and the 2023 Ryder Cup in Italy, alongside a multitude of major sporting, cultural and entertainment projects.

The investment will support the next stage of Star Live’s ambitious growth journey, including further overseas expansion as well as investing in its people, brand, facilities and inventory of equipment.

Grahame Muir, CEO at Star Live, said: “This investment capitalises on multiple recent wins including the Ryder Cup and Wimbledon, and will supercharge the business for growth. This investment signals the start of the next and most exciting chapter to date for Star Live.” As part of the investment, industry expert John Hornby, former Chief Operating Officer of the NEC Group, will join the Star Live board as Non-executive Chair.

David Tucker, who originated and led the transaction, commented “Working with the team at Star Live over the last 6 years has been an incredibly exciting journey. The growth of the business as it added new business lines, expanded and strengthened the team, and grew to be a market leader in its field has been impressive. We wish all the team at Star Live continued success in the next phase of growth.”

Regent Assay having previously worked with Star Live on 3 different acquisitions has once again provided strategic advice to Star Live throughout the fundraising process, ensuring a successful outcome.

About Star Live
From world tours, brand activations and record-breaking feats of engineering to complex turnkey solutions for major sporting, entertainment and cultural events, Star Live makes it happen.

Star Live focuses on four key pillars:

Design & Build – specialist project management solutions and turnkey delivery of temporary, semi-permanent and permanent structures.

Sport – event overlay, temporary seating, complex ceremony requirements and bespoke hospitality facilities for global sporting events.

Entertainment – stages, structures and venue consultancy for the world’s biggest festivals, concerts and tours.

Brands – delivery of technically challenging brand activations for partner agencies.

Star Live has teams based in the UK, Kingdom of Saudi Arabia, Malaysia and China.

About Regent Assay

Regent Assay is a specialist mid-market m&a advisory firm with over 30 years of experience. We advise companies across all sectors with a focus on Technology, Media, Telecoms, Healthcare, Industrial and Support Services. With a highly experienced team of business professionals who have considerable transaction experience, Regent Assay offers comprehensive guidance and support throughout the fundraising process. Through its expertise and extensive network, Regent Assay assists businesses in achieving their financial objectives and realizing their growth potential.